Association and Institution News

India Lab Expo 2014 to be a Cost-Effective Platform for Face-to-Face Marketing with Prospects


NEW DELHI: Exhibitions are proven to generate more sales prospects per spend than almost any other form of marketing or promotional activity. Even in the new age of technology led communication, social media and the mobile internet, face-to-face interactions are still the key to fostering profitable business relationships as they are the most persuasive form of selling and of building customer relationships. It is in this context that India Lab Expo 2014 is organizing an exposition for the analytical instrumentation industry from November 6-8, 2014 at HITEX Exhibition Centre, Hyderabad.

 


India Lab Expo is the only promotional media offering the following benefits to the exhibitors and visitors at its upcoming show:


Highly targeted – Because of focused profiles and highly targeted audiences, the event will direct the sales and marketing effort accurately and cost-effectively, with minimum wastage.


Proactive buyers – Visitors are pro-active buyers. They make a conscious decision to attend and set aside valuable time to do so. Many are specifiers and influencers, who might, otherwise, are impossible to identify.

 

3D-sales and promotion – Nothing beats the impact of a live demonstration. At the trade-fair, buyers can see, touch and try the products for themselves.

 

Neutral sales environment – The buyer feels under no great pressure to buy, while the seller is not intimidated by visiting the buyer on his home territory.

 

Fast market penetration – The buyer as well as the seller can reach a large proportion of the market in a short space of time, achieving more in three days than they might, otherwise, achieve in months.

 


In a statement, the organizers of the show said, “At India Lab Expo, we aim to exceed the expectations of all our attendees, whether they are an exhibitor, visitor or conference delegate. Our marketing teams with their industry knowledge and experience put us in a unique position to deliver on our objectives.” According to the organizers, visitors come to expo to see what’s new, evaluate products & suppliers, keep abreast with industry & market developments, network / develop business contacts, consolidate business relationships, discuss specific terms / conditions / pricing, to purchase products, find new markets, appoint agents / seek principals and obtain technical knowledge (for more information, visit www.indialabexpo.com).


 

Golden Jubilee Conference of IHPA Conducted Smoothly

 

LUCKNOW: A golden jubilee conference (GOLDCON 2014) on the theme “Restructuring Pharmacy Curricula: Need of the Health Sector” was organized by the Indian Hospital Pharmacists’ Association (IHPA) on March 1-2, 2014 at Babasaheb Bhimrao Ambedkar University (BBAU), Lucknow, Uttar Pradesh (U.P.). IHPA-Uttar Pradesh State Branch was the host of the conference, which was supported by Hospital Pharmacy Foundation. The main objective of the conference was to elaborate the potential of the pharmacy profession; discuss amendments in Pharmacy Act 1948, Education Regulation 1991, Drugs & Cosmetics Act 1940 and Food Safety & Standard Act (FSSA) 2011; suggest State & Central Governments for posting pharmacists in health sub-centres; and ensure physical presence of qualified pharmacists in all medical stores to save public health. More than 700 delegates from various states of the country attended the two-day conference.

 


The chief guest, Dr (Mrs) Madhu Gupta, a well-known social activist, Member of Legislative Council (MLC) of U.P. and National Secretary of Samajwadi Party inaugurated the function on March 1, 2014 by lighting the traditional lamp; while Padma Shri Dr Nityanand, ex-Director, Central Drug Research Institute (CDRI), Lucknow presided over the function. The guest(s) of honour for the inaugural function were Dr B.S. Arora, Director General-Family Welfare Department, Government of U.P.; Dr Ajay Sachan, Assistant Drugs Controller General of India (DCGI); Atul Nasa, President- Indian Pharmaceutical Congress Association (IPCA); and S.L. Nasa, President, IHPA.

 


Opening ceremony of IHPA-GOLDCON 2014 at Lucknow in progress. The chief guest of the inaugural function, Dr Madhu Gupta, MLC, U.P. (fifth from right) standing with other dignitaries on the dais (from left) are: R.A. Gupta, Organizing Secretary, GOLDCON 2014; Atul Nasa, President, IPCA; Dr Nityanand, Ex. Director, CDRI; S.L. Nasa, President, IHPA; Prof (Dr) Shubhini Saraf, Head, BBAU, Lucknow; Dr Ajay Sachan, Assistant DCGI; and Dr Satyawan Singh, Director, SITM, Lucknow.

 

 

In her inaugural address, Dr Madhu Gupta lauded the efforts of the pharmacists, pharmaceutical scientists and educationists in making India self-reliant in drug manufacturing and Research & Development (R&D). She appealed, “Now pharmacists should work hard for making U.P. self-dependent in drug production and Quality Assurance (QA).” She emphasized the Association to negotiate with the Chief Minister of U.P. in this regard. Dr B.S. Arora, in his address, said, “Pharmacists are an integral part of the healthcare team and are doing a good job in providing first-aid & management of emergency cases in Primary Health Centres (PHCs) & Community Health Centres (CHCs) of the state, even in the absence of allopathic doctors.” Appreciating Uttar Pradesh Technical University (UPTU) for re-drafting the B. Pharm. course, he said, “This will open door for a number of jobs for pharmacy graduates.” He also urged the Pharmacy Council of India (PCI) to come forward and redesign D. Pharm. course as per the need of the rural areas, where he said, “Pharmacist plays a crucial role in dealing with patients especially in accidental cases.” Regarding U.P., he remarked, “Hospital pharmacists are being given training in logistics and store management regularly.”

 


In his presidential address, Dr Nityanand advised that the pharmacy course needs specialization even at the degree level and re-designing the course at regular intervals should be made mandatory for agencies responsible for the job. Some of the invited speakers for the event drawn from different facets of the pharmacy profession were Dr P.K. Halami, Chief Scientist, Central Food Technological Research Institute (CFTRI), Mysore, Karnataka; Dr S.B. Katti, Chief Scientist, CDRI; Dr Pradeep Mishra of FIP; Atul Nasa, President, IPCA; Prof Meenakshi Bajpai, Director, ITS Pharmacy College, Ghaziabad, U.P.; and Arvind Gupta of PharmaSynth Formulations, among others. Dr Shubhini A. Saraf, Prof & Head-Pharmaceutical Sciences, BBAU, Lucknow coordinated the scientific session.

 


Around 170 posters were presented and the winners of the poster presentation were given awards during the valedictory function by Prof Meenakshi Bajpai; Prof Shubhini Saraf; and S.M. Kabeer, President, IHPA (U.P. State Branch). A cultural programme by the pharmacy students of BBD University, BBDNIIT, BBAU and Amity University was performed on the concluding day of the function. R.A. Gupta, Organizing Secretary of GOLDCON 2014 and Vice-President of IHPA, was awarded the Bhojraj Poonjamool National Award for Hospital Pharmacists for his dedicated services as a hospital pharmacist, clinical work and as a trainer for pharmacists of U.P. Dr A.K. Adhikari of Delhi was conferred the Appreciation Award of IHPA.

 


IHPA-Goldcon 2014 concluded its deliberations on March 2nd, after passing the following resolutions, in an open session:


National issues
 Creation of Directorate of Pharmacy Services, Education and Research under the Ministry of Health & Family Welfare, Government of India (GoI).


 Bridge course of pharmacists for D. Pharm. holders should be started without any further delay to equalize them with B. Pharm. so that the pharmacists in services may get recommendation for better pay structure and promotional avenues through the 7th Central Pay Commission.


 Creation of posts of clinical pharmacists for Pharm. D holders in national medical institutes, medical colleges and central government hospitals.


 Creation of posts of pharmacists in all health sub-centres of India.


 Switching over to a uniform pharmacy degree syllabus through PCI.


 Amendment of Rule 71 and 76 of Drugs & Cosmetics Act 1940 (rules 1945) to have B. Pharm. as the basic qualification for a competent person and competent technical staff, respectively, and registered pharmacists for grant of wholesale license under Rule 64.


 Amendment in FSSA 2011 to establish B. Pharm. as one of the eligibility for the post of Food Safety Officer (FSO), previously called food inspector.


 Amendment in NIPER Act 1998 to prefer M. Pharm. for appointment of teachers.


 Pharmacy main stream subjects to be added in civil services examinations and CSIR research programs.


 Establish generic drugs stores in all district hospitals of India and grant new licenses, under Jan Aushadhi Abhiyan of GoI, only to registered pharmacists to ensure physical presence of qualified person (i.e. pharmacist) and develop professionalism rather than trader-ship.


U.P. state issues


 Pharmaceutical faculty should be established in UPTU in order to deal with pharmaceutical subjects and advise Vice-Chancellor in technical matters of pharmaceutical


Dr Nityanand, Ex. Director, CDRI, lighting the traditional lamp to mark the inauguration of the IHPA-GOLDCON 2014 at Lucknow, alongwith the chief guest, Dr Madhu Gupta MLC, U.P. (third from left) and S.L. Nasa (extreme left).

 

 

 

 

 

 

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